Network Marketing – Genealogy List Prospecting

In my opinion, trying to sponsor people from the MLM company’s “genealogical lists” (former and/or current company distributor lists) is absolutely top of the list of things. No to do.

These are people we are not willing to patronize.

A part of them will be “jumpers”. Others will have multiple businesses and/or a history of multiple businesses. Others will already be working at another network marketing company at this point, in which case we wouldn’t be willing to sponsor them anyway.

Unless you possibly have a genealogical list of a company that recently went under and left all distributors afloat, or something very similar, all you know for sure about such “potential customers” is that they failed to make a living in the companies. where other people have managed to make a living and/or already have an MLM business.

I suspect (some will disagree with this and consider it “critical”) that it comes down to whether you are willing to spend your time/effort finding, sponsoring and training and starting with “wobbly network marketers” and people with a history of prior misjudgments. I am not. And we don’t want people in our downlines who are either.

Someone very successful in my group says it’s a bit like dating married men: they won’t leave their wife for you, and if they do, in a couple of years they’ll leave you for a younger, flashier one. , newest and most hyped model anyway, so why get involved with them in the first place?

All of the successful people in my company have done better, in the long run, by building their business with people who had never been involved in network marketing before. They’re completely new and non-judgmental (the ones willing to join you, anyway!), and they’ll be able to learn your company’s duplicable system and build a business without being filled with all sorts of nonsense they’ve “learned” in other places. but inevitably they didn’t make a living from them, because the people who taught them didn’t really know what they were talking about.

This is also one of the reasons why the overall network marketing success rate is so low among people trying to build their online businesses efficiently: they are dealing, to a greater or lesser extent, with “previous failures.” “.

It is (relatively) easy to sponsor people from genealogical lists, of course, but it is very difficult to hold back a significant proportion of them. And when you’re building a network marketing business, that’s what matters.

Unfortunately, it’s easy to find people on Internet forums saying “I wasn’t sponsoring anyone until I started using genealogy lists, and now I’m sponsoring a lot.” This may be so, but two or three years later those people are no longer in business because their downlines have collapsed. Your system didn’t mirror well. In the short term, maybe they thought it was working, but the learning curve is long and slow with this.

You can’t tell them that at the time because they’re just copying what they were told to do (by someone who didn’t know any better and was only halfway through the learning curve) and you can’t tell them later. neither, because they are not there yet. So appearances can be very deceiving on this subject.

I suspect that if you ask “networkers” in general if this is a reasonable idea worth trying, many of them will tell you that it is. But if you instead just ask “network marketers making over $15,000 per month” (or whatever, in other words, only successful ones), you’ll be looking hard to find someone who recommends this technique, and when he finds one, he will no doubt try to sell you something.

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