Very recently, police officers smashed a car window when they saw a small baby with its eyes closed lying lifeless in the car seat. Little did they know that the baby was not a real baby but a doll that looks real. He just so happened that the owners had left the car in the parking lot to run some errands.
It is said that man’s quest for excellence takes him to the stars.
Similarly, very few could have predicted that the Art of Reborn Doll making, which began with a single doll in 1944, would have gone this far. The founder of this art form, José Berenguer, was extremely passionate and dedicated to achieving excellence and was committed to changing the way the world looked at baby dolls.
These dolls were first introduced to the local market in Spain. People had never seen such realistic looking dolls in their lives, so the combination of shock and amazement led to many Reborn Doll sales. Vinyl Reborn dolls were like a breath of fresh air in a market full of normal looking porcelain dolls.
Target a broader market segment:
Over the years, José Berenguer not only became more skilled in the art of making reborn dolls, but also improved his business acumen and acumen. At that time, the main users of these dolls were girls. In order to target another segment of the market, namely adults, he began making special dolls with intricately designed limbs and facial features and meticulously planted hair. Unsurprisingly, word of these adorable dolls spread across the country and demand outstripped supply. The most interesting part was that the number of Reborn Doll fans increased dramatically with the addition of younger mothers, fathers and doll collectors to the list.
Advanced techniques and equipment:
Over the years, increased demand and competition has resulted in the advancement of the equipment used and the techniques employed. The artist oil once used is now replaced with the more advanced genesis Heat Set paint. Also, hand rooting was a method employed in the early days for doll hair; however, the main drawback was that this method left a larger root hole or “follicle” which reduced the realism of the doll. These days, however, micro rooting and ultra micro rooting have ensured that you won’t be able to tell the difference between a real baby and a reborn doll from a distance.
Surge of the Art Forms with the power of the Internet:
People love the Internet and people love Reborn dolls. When you combine two of these strengths, what you get is a global marketplace where artists can thrive and work to exceed customer expectations, regardless of where they are. As a result, many independent artists these days have jumped on this wave to build a huge reputation and build a loyal following all over the world. Clients appreciate the uniqueness and personalization that each artist can offer and are willing to pay the price for the quality achieved. Furthermore, Reborn dolls are also retailed on popular shopping portals like Amazon and eBay.
