Video marketing is one of the most effective ways to generate targeted traffic. Once you’ve created the right video, you can submit it to YouTube, Vimeo, Dailymotion, Viddler, and other places that allow video submissions. By listing your website information in the description section, most people tend to stick with the video presentation if it’s compelling enough. Remember that people prefer videos to reading and you should take advantage of this.
This is because it’s much easier to watch videos and it’s easier to get your points across when you’re doing it using pictures and someone talking directly to them. In fact, in a recent Vimeo survey, respondents reported that they were three times more likely to want to watch a video than read a blog post.
One of the recent trends in video marketing for targeted traffic is a video called Vine. These short videos that are around five or six seconds long harness emotion, insight into trends, and focus on a single expression that can captivate thousands, even millions of viewers. This new style of video marketing has also been associated with products and services that can be promoted quickly and in an entertaining and interesting way that addresses the short attention span most customers and prospects have.
Another powerful form of video marketing is when you take the time to teach or educate people on a hot topic and then follow up with them by showing that you can provide additional information they need to be successful.
For example, there are many videos online that teach the basics of internet marketing; But to get the full story, you’ll need to sign up for the marketers email list and then follow up for additional lessons, usually for a service fee or membership fee. These how-to videos drive massive amounts of targeted traffic and can be created by just about anyone. Remember to focus on solving problems and you will get a lot of traffic from these videos.
Another great way to build traffic using videos is to focus on highly targeted videos that get millions of views and then approach the owner and ask if you can pay them some money to post their URL in their description section. Since most people aren’t marketers and see this as an opportunity to earn a few bucks each month, most people will be happy to do it and you’ll also get a lot of targeted traffic when you do.
